VIDEO: 2014 Social Media Trends


Yesterday I was on a Toronto Real Estate Board Young Professional’s panel discussing social media and digital trends for 2014 with Matt Slutsky from Buzz Buzz Home, Arti Patel from Google and moderated by the lovely Shannon Kelly from TREB (Toronto Real Estate Board). I was in some fine company, those are some really heavy hitters!

Our panel and questions lasted about an hour, and there’s some great information on the online and social world that you’re not going to want to be left behind on!

We talked about:

* 2014 Social Media Trends
* Biggest Mistakes Agents and Brokers are making
* If Video will Kill Blogging and Podcasts
* How to Measure Social Media
* How your strategy dictates what you should do (and why you need a social media strategy)

(Click here to play the video)

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To your success,


Ingrid Menninga is the founder of JOLT Marketing where her big mission is to put the heart back into the Real Estate and Mortgage industry while helping Agents & Brokers make awesome profits.

Within 3 years of founding JOLT Marketing, Ingrid has carved out a spectacular success roster working with Canada’s leading Real Estate and Mortgage brands with clients from RE/MAX, Royal LePage, Dominion Lending Centres, Verico, Street Capital, and more.

Ingrid is frequently featured in industry journals such as REM: Canada’s Real Estate Magazine, CAAMP’s Mortgage Journal, at speaking engagements for RE-Bar Camps, InMan’s Agent ReBoot, CMP’s The Mortgage Summit and in Sales Seminars for leading industry organizations such as IMBA(Independent Mortgage Brokers Association of Ontario).

Video: How To Make Money with Social Media

There are lots of Agents on the social media bandwagon, and there’s lots of buzz that social media is the “new and hot” way to connect with clients and get more business.

Recently, JOLT Marketing’s Director, Ingrid Menninga, was asked to participate in a panel discussion for Inman’s Agent Reboot conference. Hundreds of Agents listened while panel moderator and Social Media Director for InMan, Katie Lance, grilled KW Commercial Agent Benjamin Bach, and our own Ingrid Menninga, on how Agents are making money with social media. The two panelists present 2 very different, yet extremely successful, approaches for using social media to increase sales, and make more money.

Watch this video on the recent Inman Agent Reboot Panel Discussion – How to Make Money with Social Media. Approximately 30 minutes with great pointers on how to find your target market in social media, which sites deliver the best return on investment (ROI), how to use your personal brand to separate yourself from the competition, and how you can find “your” social media hotspots that present you well, and let you shine.

Here’s the link to the video:

If you’d like to know more about how to turn your social media activities into money in the bank make sure you sign up for the LeadSwell Secrets“Top Ten Ways To Use Social Media To Grow Your Business”

Social media sites such as facebook, youtube, blogs, twitter, and linkedin present an unbelievable opportunity to grow your personal brand (and be remembered easily in your local area!), make yourself a community figure (i.e. get recognition easily) and turn strangers into connections into closed deals.

Click here to sign up for the LeadSwell Secrets  “The Top Ten Ways To Use Social Media To Grow Your Business”

Video Courtesy of Benjamin Bach – thanks for sharing Ben!