Leader’s Edge Selects JOLT Marketing as Marketing Services Provider

For Immediate Release:

Leader’s Edge Selects JOLT Marketing as Marketing Services Provider

Canada’s premier real estate and mortgage sales training company partners with JOLT Marketing to offer top-tier branding solutions

TORONTO – May 10, 2011 – Leader’s Edge Training, Canada’s premier real estate and mortgage sales training company, has selected JOLT Marketing as the exclusive marketing supplier for participants in their real estate and mortgage sales training courses, replacing their previous partnership with Hobbs Herder. The new arrangement allows Leader’s Edge Training to offer clients and students access to first-rate, complete personal branding solutions for launching their careers and accelerating their business growth.

Chris Leader, president of Leader’s Edge Training, looks forward to the new partnership, “Leader’s Edge Training always looks for the best-in-class products and services to recommend. Not only does JOLT Marketing offer the highest quality personal branding solutions available in the market today, but they bring a fresh perspective and personal approach to their service. JOLT Marketing has extensive experience in the real estate and mortgage marketing category, so they are a perfect fit for our students and clients,” Leader said. “We are pleased to be joining forces with JOLT Marketing and look forward to a long and successful business relationship.”

As part of the new relationship, JOLT Marketing has developed three unique marketing packages available exclusively to Leader’s Edge Training clients. The packages range from basic to total branding solutions and include a mix of print, online and social media components.

Based in Toronto, JOLT Marketing is a real estate and personal finance marketing company that develops fully customized, high quality branding and marketing campaigns proven to drive results.

Find out more about JOLT Marketing at www.joltmarketing.com and Leader’s Edge Training at http://www.leadersedgetraining.com/.

For More Information Please Contact:

Ingrid Menninga, Director of Marketing


1-877-620-5658 (JOLT) /416-840-9352 x.211

In The News: Marketing Magic – How One Company’s Sales Skyrocketed

Recently Oriana Financial, a boutique Mortgage Brokerage with approximately 50 Mortgage Agents, concluded a hugely successful lead generation marketing campaign that was developed and executed by JOLT Marketing. 

The mortgage marketing campaign called “Insurance Olympics” included events, sales brochures, a lead generation contest, an internal sales contest and full campaign management by JOLT Marketing.

According  to Mike Hall, President of Oriana Financial, “With this campaign everyone won. Sales results were spectacular, company morale increased, our clients were rewarded and new recruits easily understood the level of support that Oriana provides for them”.

“Throughout the campaign we would receive updates, insight and information that helped us realize the value of working with JOLT Marketing, a professional company that specializes in running campaigns such as this”, says Hall.

The campaign was so successful it was picked up as a case study in the Winter Edition of the Independent Mortgage Brokers Association’s Journal “Broker Biz“. You can read the full article in the Broker Biz Magazine on page 23 here

Are you looking to run a Lead Generation Marketing Campaign in your office? Consider these points.

– any campaign should have a very clearly defined target market…not just ” more clients” 

– to run a successful campaign you must use a marketing mix – online, offline and social media components that will drive the best results.

– the duration of your contest is critical to it’s success. it cannot be too short, or too long.

– plan to spend a minimum of 15 hours per week on the campaign, unless you outsource your contest, which is highly recommended.

– for best results, hire a marketing company such as JOLT Marketing to create, and execute your contest. Experience counts and we have a history of running mega-successful real estate and mortgage lead generation campaigns. 

For a quote on a lead generation contest call Ingrid, Director of Marketing directly at 416-840-9352.